Branding - Brand Identity

 9/05/23

L/O: To explore the concept of branding 

Name : SkateWave

What it does : Crafts and sells skateboards / skateboard parts

Unique selling point : Custom handcrafted orders

Target audience : Teens

My designs : 

16/05/23

L/O: To explore the idea of brand identity & apply it to our logo design

Do now:

1.Volkswagen ✓

2.Manchester United F.C ✓

3.Nike ✓

4.Lidl ✓

5.Costa ✓

6.χ Robinsons 

7.P.S ✓

8.H&M ✓

9.Cadbury ✓              8/9

5 words that describe my personality : creative , awesome , funny ( very ) , honest , cool 

5 Words To Describe - 

Apple - Minimalism , Modernity , Expensive , Sleek , Advanced

Disney - Family , Fun , Friendly , Uplifting , Joyous

Coca-Cola - Chill , Popular , Refreshing , Tasty , Accessible 

MY BRAND IDENTITY 

Chill

Coastal / Beach

Creative

New

Friendly 

WHITE AND BLUE 

This is my final logo design as it suggests the coastal / beach theme

i'm going for in my brand, it shows a chilled , friendly typeface and 

the wave also indicates the theme.